One of the most-anticipated films of the year, Tenet, has partnered with Fortnite to debut its latest trailer.
Uhh, well here’s a weird thing that’s happening tonight.
Epic Games has apparently partnered with Warner Bros. Pictures to debut the latest trailer for Christopher Nolan’s upcoming film, Tenet. The odd thing is that the trailer is premiering entirely within Fortnite. Yes, Fortnite has the exclusive rights to show us a new trailer for a Chris Nolan movie before anyone else. The trailer is said to begin appearing tonight starting at 8:00pm EST on Party Royal’s Big Screen. The Tenet trailer will then play again at the top of every hour following its initial debut.
Grab a front row seat in Party Royale for a world premiere!
Catch the latest trailer for Christopher Nolan’s @TENETFilm at the top of every hour on the big screen starting at 8 PM ET.
ʇnO sunᴚ ǝɯı⊥ ǝɹoɟǝq ʇı ǝǝS pic.twitter.com/ZiNfxaRQ7U
— Fortnite (@FortniteGame) May 21, 2020
Perhaps we shouldn’t be shocked to see Warner Bros. teaming up with Fortnite in this manner considering just how much of a cultural hub the game has become in recent years. Just a few weeks back, Fortnite took part in a new virtual Travis Scott concert which was viewed by nearly 30 million people around the globe. In past years, the game has also taken part in other major cultural events associated with properties like Avengers: Endgame and Star Wars alongside many others.
Still, it’s a bit bizarre to see a Nolan film of all things crossing over with Fortnite. While often alluring to a wide audience, Nolan’s movies (especially outside of the Batman trilogy) seem to be the last thing you’d ever expect to show up in a game as loud, colorful, and silly as Fortnite. The audience of those looking forward to Tenet compared to those who routinely play Fortnite couldn’t seem to be more of the opposite, at least at first glance. Despite this line of thinking though, I’m sure millions will rush to the Big Screen tonight to check this trailer out in-game.
Anyway, if you don’t end up catching the Tenet trailer tonight via Fortnite, it should be online tomorrow for everyone to view in standard fashion. As of now, the movie is still set to release on July 17, 2020, despite the fact that movie theaters around the world have largely been shuttered due to the COVID-19 pandemic. Whenever theaters do officially re-open though, Tenet is said to be releasing in this manner rather than opting to do a widespread digital launch, something that other movie studios have chosen to do in recent months.